목차
Ⅰ. 과업개요 ·························································································································· 1
Ⅱ. 연구개요 ·························································································································· 3
1. 연구의 배경 및 목적 ·································································································· 3
1) 연구의 배경 및 목적 ·········································································································· 3
2) 목적 ······································································································································· 7
2. 연구의 범위 및 방법 ·································································································· 8
1) 연구의 범위 ························································································································· 8
2) 연구의 방법 ························································································································· 8
3. 연구의 수행체계 ·········································································································· 9
Ⅲ. 달서구 선사시대로 현황 ·························································································· 10
1. 선사시대로 관광자원 현황 ······················································································ 10
1) 관광자원 현황 ··················································································································· 10
2) 선사시대 유적공원 현황 ·································································································· 21
3) 그 외 관광자원 ················································································································· 33
4) 선사시대로 유적안내 탐방코스 ······················································································ 34
5) 선사문화축제 ····················································································································· 35
2. 선사시대로 탐방 프로그램 참여 반응 분석 ························································· 37
1) 선사시대로 탐방 프로그램 참여 학생 수 ····································································· 37
2) 선사시대로 탐방코스 장점 ······························································································ 37
3) 선사시대로 탐방코스 단점 ······························································································ 39
4) 시사점 ································································································································· 42
3. 선사시대 및 달서구 관광 빅데이터 분석 ····························································· 43
1) 선사시대 관련 키워드 분석 ···························································································· 43
2) 달서구 관광 관련 키워드 분석 ······················································································ 46
4. 선사시대로 상권분석 ································································································ 49
1) 조사방법 ····························································································································· 49
2) 조사결과 ····························································································································· 50
3) 시사점 ································································································································· 53
Ⅳ. 관광 사례 분석 ··········································································································· 54
1. 고대 유적지 관광 활용 사례 ·················································································· 54
1) 국내 고대 유적지 관광 활용 사례 ················································································ 55
2) 해외 고대 유적지 관광 활용 사례 ················································································ 65
3) 시사점 ································································································································· 75
2. 관광을 위한 신기술 활용 사례 분석 ····································································· 76
1) 신기술 유형별 사례 분석 ································································································ 76
2) 시사점 ································································································································· 88
3. 국내 지역 축제 사례 ································································································ 89
1) 지역 축제의 유형 ············································································································· 89
2) 전통 문화 축제의 프로그램 유형 ·················································································· 90
3) 국내 전통 문화 축제 현황 ······························································································ 91
4) 시사점 ······························································································································· 102
Ⅴ. 달서구 선사시대로 경쟁력 제고 방안 ······························································· 104
1. 비전과 핵심테마 ····································································································· 104
1) 비전 ··································································································································· 104
2) 핵심테마 ··························································································································· 104
3) 슬로건 ······························································································································· 104
2. 선사시대로 공원 개발 방안 ·················································································· 105
1) 표적시장 설정 ················································································································· 105
2) “Go 선사시대로” 코스 구성 체계 ··············································································· 105
3) 마을마당공원 ··················································································································· 108
4) 조암공원 ··························································································································· 109
5) 선돌공원 ··························································································································· 111
6) 한샘공원 ··························································································································· 115
7) 한샘공원 선사시대 체험관 ···························································································· 117
8) 선사유적공원 ··················································································································· 123
3. 선사시대로 공원 연계 방안 ·················································································· 124
1) 공원간 이동 동선에 대한 환경 개선 ·········································································· 124
2) Walking Tour 시스템 ·································································································· 129
3) 스마트 관광 공원 연계 애플리케이션 개발 ······························································ 130
4) 자전거길 및 도보전용길 정비 ······················································································ 133
4. 선사시대로 홍보 방안 ···························································································· 134
1) 선사시대로 홍보 방안 ··································································································· 134
2) 선사시대로 홍보수단 ····································································································· 140
5. 선사시대로 육성 방안 ···························································································· 141
1) ‘Go 선사시대로’ 육성 계획 ·························································································· 141
2) 향후 연구 및 용역 사업 ······························································································· 145
참고문헌 ··························································································································· 147